Aug 12, 2010
10 Tips on Effective Google Analytics Usage
Google analytics is one of the most powerful tools in tracking and analyzing sites’ accessing information. That explains why our programmers in BPOVIA suggest webmasters using it.
Google Analytics stands out due to the following 2 features:
- Google Analytics is able to meet up with webmasters’ demands on accessing the statistics on websites by providing the excellent technological support as well as the accurate data.
- Google Analytics has been integrated with other products such Google AdWords, Google AdSense, Google Custom Search. In addition, as an independent application, Google Analytics is well-developed with comprehensive apps.
In the following part, BPOVIA is going to start the trip to the skills in using Google Analytics effectively. Are you ready? Here we go!
1. Google Analytics enables webmasters to not only follow the tracks of nomarl sites but also to download links or email address links by just embedding the code to the relevant links, for example
<a href=”http://www. bpovia.com/info.pdf” onClick=”javascript:urchinTracker (‘/info’); “>;
then we can get the information about how many times this link has been visited and downloaded.
2. Normally, the statistical information is checked online. However, there is another way to do it which is more efficient. The programmers in BPOVIA make use of the export function of Google analytics to get xml/pdf files which helps us to analyze and optimize more websites in more aspects.
3. If you are one of the busy guys who need to check Google Analytics on browsers all the time, then you may need to think of a way to simplify your job. If your explorer is Firefox, you may install firefox addon : Enhanced Google Analytics, and if you are using Chrome, My Google Analytics. Both of them will help you to keep a watchful eye on your statistics.
4. If your websites are run based on WordPress, there are two ways to collect the data. We can either install Google analytics manually, or use the plug-in automatically. Regarding the latter way, we just need to fill in the unique identifiers, for example, UA-********-1 to have the function work. If the websites were developed by Joomla, there are also practical plug-ins for us to choose from. BIGSHOT Google Analytics, for instantce, is a good choice.
5. The latest asynchronous code cuts the loading time for websites. However, there is one thing we need to pay attention to. The analytic code of new version should be put between <head> and </head>. If the specific positions are uncertain, they can be added by the plug-ins which are mentioned above.
6. Due to the fact that only the analytic data which is more than 24 hours old is viewable on Google, it is very easy for webmasters to get frustrated if they are asked to check the data for that single day. But here BPOVIA is going to help you get over the frustration by hacking codes. For details, please go here.
7. If you are not sure if the analytic codes on the websites is added correctly. You can come here to check it online convinently.
8. If you are lucky enough to be the users of Google AdWords and Google AdSense as well, then you will get valuable advertizing information just by adding Google Analytics to both of them.
9. Please don’t forget to add Google analytics codes in 404 page since they will help you to know what the visitors are looking for and didn’t find on your sites. With that information, the websites can be upgraded effectively.
10. If you still have questions about Google Analytics, please either go to here to figure them out or turn to us. BPOVIA is always here for you, ready to help you out!
Maintained by BPOVIA Web Design Team
Thanks for u r information
its very useful